The COLLECTIV | George C. Mitchell, Jr.

The guy who takes a chance, who walks the line between the known and unknown, who is unafraid of failure, will succeed. –Gordon Parks I’ve literally known this man my ENTIRE life. When you have that type of history, introductions can ride a fine line between too little and way too much. LOL! This conversation has […]

BRAND HUSTLE | Protecting the Vision

“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” – Jack Welch, Former Chairman and CEO of GE In my years of experience in working with new entrepreneurs, I’ve found that many pitfalls arise at the onset of their vision due to failure in protecting […]

THE STANDOUT KID | Excelling in the Average World of Social Media

“Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.”
—Anthony Volodkin, founder of HypeMachine
Lasting creative brands leave delicious aftertastes. They linger in the minds and hearts of their audience. Being average is not an option.

So, how do you create a brand that consistently stands out?

BACK TO BUSINESS

It is and has always been my vision for CHF to kill the noise of the duplicated madness and to inspire the next generation of unusual creatives and their businesses. What do I mean by unusual? The word unusual in this context is defined as remarkable or interesting because it is different from or better than others. It’s been an ambitious feat for me to want to, not only create a brand of unusual character, but to also inspire others to do the same.

The COLLECTIV | Alexandra Butler

Whether or not it is our intention to influence those around us, each of us have either done, said or shared some part of our lives that has lit a flame inside a fellow human being. By simply sharing our passions on social media we’ve created more influence in an array of ways greater than […]